Social-Focused Strategy + Content Creation
As a social media manager and art director, my experience includes a breadth of work to support an ever-changing social landscape and attract customers, community and partners.
Often working with industry experts, I am equally comfortable working independently or collaborating with your creative and marketing teams.
Before and After:
Rethinking content types, product positioning and educational messaging.
Brief Content Goals:
Incorporate brand colors
Overall happy, positive mood
Share product in context with customer lifestyle
New Content Strategy
Previous Content Strategy
Rethinking content strategy, product promotion and educational messaging.
Brief Content Goals:
Show intentionally made content
Share lifestyle content
Show product in context
Engage with customer community
New Content Strategy
Previous Content Strategy
Before and After:
Share content that aligns with competitors and a growing online community of connoisseurs.
Brief Content Goals:
Share community members and team content
Promote canned product
Show farmers and cultivators
New Content Strategy
Previous Content Strategy
Client Reel Film + Edit — 2.9K Views
Client Reel Film + Edit — 10K Views
Client Reel Film + Edit — 9K Views
Client Reel Film + Edit — 12.3K Views
Client Reel Film + Edit — 8.9K Views
Client Reel Film + Edit — 8.5K Views
Social-focused content production examples:
